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Visibility on AI (Google mode AI, AI overviews, LLM) : the tools are lying to us ?
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march 4, 2026 I recently talked about tools that promise to measure the visibility on Google AI Mode, ‘VE Overviews and the LLM.I explained why I couldn’t see no urgency to…
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Google Web Guide : The AI that rearranges the SERP
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Google Web Guide, what is it ? Google Web Guide is a new view of the Google Search, which uses AI (Gemini) and the query fan out to reorganize the SERP in…
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How to track your position in google ai mode and ai overviews
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December 27, 2025 Google AI Mode, what is it ? AI Mode. This is the new experience conversational and multimodal Google. It comes in addition to HAVE Overviews and the Web Guide, but…
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Query Fan out, the tech behind AI Overviews and IA Mode
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February 3, 2026 Query Fan Out, what is it ? The “query fan out” is a process by which an artificial intelligence gold search engine breaks down an initial request,…
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RRF, Reciprocal ranking fusion tech class the answers on the LLMs (Chatgpt, Gemini)
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December 4, 2025 RRF : Reciprocal Ranking Fusion, what is it ? The Reciprocal Ranking Fusion (RRF) is a method of algorithmic used by ChatGPT and other language models to merge…
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Google Search Central 2025 Zurich
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December 11, 2025 Yesterday, I was at the Google Search Central Live in Zurich. Much has been said. So here is a recap ! PS : in the end, I’ll…
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