Category: GEO & LLM techniques
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Google’s Geo checklist: how to optimize your site for AI agents ?
Addy Osmani, developer at Google, recently shared a Checklist on optimization for AI agents. Addy isn’t talking about visibility on LLMS per se. Rather, he evokes an optimization logic for…
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Multimodal Geo Audit with Gemini-Embedding-2
Classic SEO (TF-IDF, keywords) is not suitable for RAG systems. LLMS do not deal with lexical chains but Vector representations. The main criterion is the Semantic similarity between a query and content. Tools…
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WebMCP : what is this new standard SEO/GEO for visibility in the LLM ?
march 9, 2026 WebMCP, what is it ? WebMCP is a standardized protocol (proposed by engineers from Google and Microsoft to the W3C) that allows a web site to expose structured tools directly…
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Recommendation Poisoning (summarise with ai ): the blackhat GEO confirmed by microsoft
Microsoft confirms the effectiveness of the buttons Summarize with the AI We suspected. there had already been a few studies, but it is always interesting to have confirmation of one…
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Is Chunking a technique to optimize SEO and GEO ?
January 30, 2026 Google has recently expressed via John Mueller (that I met in Zurich during a Search Central) and Danny Sullivan in the podcast, Google Search Central : according to them,…
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Query Fan out, the tech behind AI Overviews and IA Mode
Query Fan Out, what is it ? The “query fan out” is a process by which an artificial intelligence search engine breaks down an initial request, often complex and wide,…
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RRF, Reciprocal ranking fusion tech class the answers on the LLMs (Chatgpt, Gemini)
December 4, 2025 RRF : Reciprocal Ranking Fusion, what is it ? The Reciprocal Ranking Fusion (RRF) is a method of algorithmic used by ChatGPT and other language models to merge…
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Techniques to optimise for AI Overviews and LLMs
Good GEO IS GOOD for SEO A good GEO, this is also a good SEO. This is not me saying it, but Danny Sullivan, a spokesman for Google. For those…